As recruiters, it’s our job to both find and be found by the best candidates. There are dozens of free and easy to use tools at your disposal to help SEO of both your posts and your personal employment brand on LinkedIn. The idea of SEO and best practices can be a bit overwhelming for all of us. Let’s start here: Search engine optimization is the process of affecting the online visibility of a website or a web page in a web search engine’s unpaid results—often referred to as “natural”, “organic”, or “earned” results.
This week we share a few simple tools that you can use to leverage keywords, hashtags and other tricks to get your message and profile seen by a targeted audience. Learn how the pros consistently get over 1,000 LinkedIn profile views per week. Those views can greatly influence your network and help automate your job as a recruiter.